Corporate Crisis Management : Challenges for Survival

Shiva Ramu, S.

Sage Pubns Pvt Ltd（2000/12発売）

• 製本 Hardcover:ハードカバー版／ページ数 256 p.
• 商品コード 9780761994541
• DDC分類 658.4056

Full Description

This unique book provides a conceptual understanding of crisis management, amply supported by real-life examples. It contains valuable suggestions on how corporations can minimize post-crisis financial losses or damage their reputation. With its exhaustive coverage, balanced analysis and practical utility, this timely book will be invaluable for CEOs, financial risk managers, insurance professionals, and corporate planners. It will also interest business executives, researchers and students of mangement.

Contents

IntroductionPART ONE: ENVIRONMENTAL MANAGEMENTEnvironmental ManagementEnvironmental Disaster ManagementPART TWO: CORPORATE SOCIAL PERFORMANCECorporate Social ResponsibilityCorporate EthicsCorporate EthicsWorkplace IssuesPART THREE: PROTECTION AND IMAGEImage, Reputation and RumoursProduct Boycotts and Product RecallsMarket ProtectionAddressing the Problem of Piracy and CounterfeitingPART FOUR: CRISIS MANAGEMENTCorporate Risk ManagementCrisis Response and Crisis ConstructManaging Crises