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Full Description
When you set up a business in or expand into a new territory within the EU, you will find yourself in a jurisdiction where, in practice, the basis on which you conduct business can be completely different from your home market. Business Insights: Europe will allow you to know ahead of time what legal, taxation and employment regulations you will face, revealing how to avoid the bureaucracy and 'pen pushing' which can dramatically affect your chances of success.A practical handbook and indispensable source of advice, Business Insights: Europe will first discuss the key issues that need to be addressed when drawing up a business plan for operating in a new EU market. It will also give a detailed breakdown of the legal, financial, tax and accounting practices you must observe if you are to set up and run your business on an efficient and effective basis, while distinguishing between exporting from the UK and running an office, branch or subsidiary within the EU.
Contents
Section - ONEChapter - 01: Cultural considerations for growing a company in Europe - Maria Jicheva and Caroline Beery, Coghill & Beery;Chapter - 02: Cash flow and credit risks - Coface UK;Chapter - 03: Structures for expansion - David Sayers;Chapter - 04: Managing the challenges of international growth - Stan Paliwoda;Chapter - 05: The challenge of marketing in the EU - Stan Paliwoda;Chapter - 06: Sustainability - an essential aspect of European supply chain and business strategy - Stephen Weir, WEIR-tscs;Chapter - 07: Intellectual property issues in Europe - John Jappy, Gill Jennings & Every LLP;Chapter - 08: Developing a strong European distribution strategy - Didier Denayer;Chapter - 09: Choosing a location - Liesbeth Staps;Section - TWO: Country profiles;Chapter - 10: Austria - Colin Barrow;Chapter - 11: Belgium - Max Renard;Chapter - 12: Bulgaria - Neil McGregor and Julian Spassov;Chapter - 13: Cyprus - Colin Barrow;Chapter - 14: Czech Republic - Colin Barrow;Chapter - 15: Denmark - Steen Rosenfalck;Chapter - 16: Estonia - Colin Barrow;Chapter - 17: Finland - Colin Barrow;Chapter - 18: France - Emmanuelle Ries;Chapter - 19: Germany - Theo Pangraz and Stuart Miller;Chapter - 20: Greece - Gus Papamichalopoulos;Chapter - 21: Hungary - Colin Barrow;Chapter - 22: Ireland - John White;Chapter - 23: Italy - Colin Barrow;Chapter - 24: Latvia - Colin Barrow;Chapter - 25: Lithuania - Colin Barrow;Chapter - 26: Luxembourg - Denis Van den Bulke;Chapter - 27: Malta - Tonio Ellul;Chapter - 28: The Netherlands - Egbert Walinga;Chapter - 29: Poland - Nicholas Richardson;Chapter - 30: Portugal - Colin Barrow;Chapter - 31: Romania - Neil McGregor and Boiana Berchi;Chapter - 32: Slovakia - Colin Barrow;Chapter - 33: Slovenia - Colin Barrow;Chapter - 34: Spain - Invest in Spain and Garrigues;Chapter - 35: Sweden - Peter Hedburg;Chapter - 36: United Kingdom;Chapter - 37: United Kingdom
