基本説明
Takes us far past Marshall McLuhan, the Frankfurt School and the Post-Modernists.
Full Description
A History of Communications advances a theory of media that explains the origins and impact of different forms of communication - speech, writing, print, electronic devices and the Internet - on human history in the long term. New media are 'pulled' into widespread use by broad historical trends and these media, once in widespread use, 'push' social institutions and beliefs in predictable directions. This view allows us to see for the first time what is truly new about the Internet, what is not, and where it is taking us.
Contents
Introduction: media causes and effects; 1. Homo loquens: humanity in the age of speech and memory; 2. Homo scriptor: humanity in the age of manuscripts; 3. Homo lector: humanity in the age of print; 4. Homo videns: humanity in the age of the audio-visual media; 5. Homo somnians: humanity in the age of Internet; Conclusion: the media and human well-being.
