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基本説明
New in paperback. Hardcover is out of print.
Full Description
No industry provides more household names than brewing; none retains a firmer place in British culture; and at the height of the temperance movement none was more controversial. Yet this volume provides an extended account of brewing in the modern period. Thoroughly based upon research in brewing archives, it surveys the industry from 1830 to 1980, tracing its development from one in which there were thousands of firms producing beer to one now dominated by half a dozen large companies. It is an account which carries the reader from the porters, ales and stouts, the vast vats, drays and myriad beer houses of early Victorian England, to the draught lagers, giant fermenters, beer tankers and theme pubs of the late twentieth century. In this wide-ranging book the authors discuss free trade in beer, the impact of temperance, and the emergence of the great Victorian breweries together with their acquisition of public houses and company status. In the twentieth century, they examine the impact of two World Wars, the movement for improved public houses, the sobriety of the 1920s, and the revolution sweeping the industry since the 1950s.
Contents
Part I. The Brewing Industry, 1830-1914: 1. The Beer Act, 1830-1870; 2. Consumption and production; 3. Changes in structure and location, 1830-1880; 4. Markets and distribution; 5. Costs, prices and profits; 6. Partnerships, companies and capital, 1830-1885; 7. The scramble for property and its aftermath, 1885-1914; Part II. The Brewing Industry, 1914-1980: 8. Production and consumption, 1914-1955; 9. Organisation and management - a 'picturesque dinosaur'?; 10. The sale of beer, 1914-1955; 11. Merger mania, 1955-1980; 12. Profits, productivity and prices; 13. Technology and retailing; 14. Postscript.
