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Full Description
The king of radio comedy from the Great Depression through the early 1950s, Jack Benny was one of the most influential entertainers in twentieth-century America. A master of comic timing and an innovative producer, Benny, with his radio writers, developed a weekly situation comedy to meet radio's endless need for new material, at the same time integrating advertising into the show's humor. Through the character of the vain, cheap everyman, Benny created a "fall guy," whose frustrated struggles with his employees addressed mid-century America's concerns with race, gender, commercialism, and sexual identity. Kathryn H. Fuller-Seeley contextualizes her analysis of Jack Benny and his entourage with thoughtful insights into the intersections of competing entertainment media and argues that transmedia stardom, branded entertainment, and virality are, in fact, the newest versions of key elements in the history of American popular culture.
Contents
List of Illustrations
Acknowledgments
Introduction
1 • Becoming Benny: Th e Development of Jack Benny's Character-Focused Comedy for Radio
2 • "What Are You Laughing at, Mary?" Mary Livingstone's Comic Voice
3 • Masculine Gender Identity in Jack Benny's Humor
4 • Eddie Anderson, Rochester, and Race in 1930s Radio and Film
5 • Rochester and the Revenge of Uncle Tom in the 1940s and 1950s
6 • Th e Commercial Imperative: Jack Benny, Advertising, and Radio Sponsors
7 • Jack Benny's Intermedia Juggling of Radio and Film
8 • Benny at War with the Radio Critics
9 • Jack Benny's Turn Towards Television
Conclusion
Notes
Bibliography
Index
