Strategic Management, Teacher's Manual : Text and Cases （2ND）

Boseman, Glenn/ Phatak, Arvind

John Wiley & Sons Inc（1992/06発売）

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製本 Paperback:紙装版/ペーパーバック版／ページ数 342 p.
言語 ENG
商品コード 9780471500988
DDC分類 658.4012

Full Description

Six chapters and thirty-nine cases cover the essentials of strategic management. Over 50% of the cases in this Second Edition are new, representing different industries and company sizes, including manufacturing, mining, service, and finance. Incorporates a clinical-diagnostic framework for the SWOT (strengths, weaknesses, opportunities, threats) method of case analysis. Each chapter contains citations (updated for this edition) drawn from financial periodicals such as Business Week and The Wall Street Journal.

THE CONCEPTS OF STRATEGIC MANAGEMENT AND CASE ANALYSIS.

Understanding Strategic Management.

SWOT Analysis.

Formulating a Direction for the Company.

Organizational Strategy.

Implementation and Control of Organizational Strategy.

Understanding Case Analysis.

CASES.

Single Industry.

Related or Diversified Industries.

Short Cases Involving Strategic Issues.

Appendices.

Case Index.

Subject Index.