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基本説明
邦訳:2012年3月・東洋経済新報社
The book chronicles the experiences of an American working for a U.S. outsourcing firm in Chinese manufacturing and highlights the disturbing and dangerous practice known as "quality fade". This is one insider's account of the quality-fade tactics used by China in seven industries, including health and beauty care, diamonds, and construction.
Full Description
An insider reveals what can—and does—go wrong when companies shift production to China In this entertaining behind-the-scenes account, Paul Midler tells us all that is wrong with our effort to shift manufacturing to China. Now updated and expanded, Poorly Made in China reveals industry secrets, including the dangerous practice of quality fade—the deliberate and secret habit of Chinese manufacturers to widen profit margins through the reduction of quality inputs. U.S. importers don't stand a chance, Midler explains, against savvy Chinese suppliers who feel they have little to lose by placing consumer safety at risk for the sake of greater profit. This is a lively and impassioned personal account, a collection of true stories, told by an American who has worked in the country for close to two decades. Poorly Made in China touches on a number of issues that affect us all.
Contents
Foreword Arthur Waldron ix
Introduction xvii
Chapter 1 Vanishing Act 1
Chapter 2 Trouble is My Business 8
Chapter 3 "All We Need is Your Sample" 16
Chapter 4 Vice President of Disadvantaged Neighborhoods 26
Chapter 5 "I Do Now" 38
Chapter 6 Lurid Carnival of Global Commerce 50
Chapter 7 And That's a Good Thing 68
Chapter 8 Grains of Toil 77
Chapter 9 The China Game 86
Chapter 10 The Seven Steps of Problem Solving 99
Chapter 11 Counterfeit Culture 107
Chapter 12 No Animal Testing 123
Chapter 13 Joint Venture Panacea 129
Chapter 14 Take the Long Way Home 137
Chapter 15 Lucky Diamonds 146
Chapter 16 Trophy Trash 158
Chapter 17 "You Heard Me Wrong" 171
Chapter 18 "Price Go Up!" 179
Chapter 19 You Wouldn't Want to Be There 195
Chapter 20 Of Course, You Would Think So 207
Chapter 21 The New Factory 215
Chapter 22 Profit Zero 227
Afterword 241
Acknowledgments 245
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