企業フィランソロピーの実践<br>Smart Giving Is Good Business : How Corporate Philanthropy Can Benefit Your Company and Society

個数:
電子版価格 ¥2,823
  • 電書あり

企業フィランソロピーの実践
Smart Giving Is Good Business : How Corporate Philanthropy Can Benefit Your Company and Society

  • 提携先の海外書籍取次会社に在庫がございます。通常2週間で発送いたします。
    重要ご説明事項
    1. 納期遅延や、ご入手不能となる場合が若干ございます。
    2. 複数冊ご注文の場合、分割発送となる場合がございます。
    3. 美品のご指定は承りかねます。
  • ≪洋書のご注文につきまして≫ 「海外取次在庫あり」および「国内仕入れ先からお取り寄せいたします」表示の商品でも、納期の目安期間内にお届けできないことがございます。あらかじめご了承ください。

  • 製本 Hardcover:ハードカバー版/ページ数 270 p.
  • 言語 ENG
  • 商品コード 9780470873632
  • DDC分類 361.7

Full Description


Answers to the 12 most common and critical questions about corporate giving In this groundbreaking resource, Weeden shows how to strategically plan, manage and evaluate corporate contributions. Questions include: Why Should We Give?; How Much?; Who Decides?; Does a Company Need a Foundation?; How to Give Products or Services?; How Do We Know What Works? The book covers a wide range of topics including: The case for conditional corporate philanthropy; increasing stewardship to give more; assigning responsibility for signature programs; how CEOs leverage contributions programs for maximum benefit; effectively staffing corporate contributions programs; the pros and cons of corporate foundations; and more.* Offers benchmarks for determining if a business has a meaningful philanthropic program that fosters constructive corporate citizenship * Reveals how an effective philanthropic program and commitment can be incorporated in any organization * Contains a comprehensive review of the information corporations need to make informed decisions about giving The author offers a prescription for linking businesses with causes and the nonprofits addressing critical issues in a way that will preserve or restore services and activities essential to our quality of life.

Table of Contents

Introduction: Why More Corporations Are Giving     v
Less
1 Why Should a Business Give at All? 1 (22)
2 What's the Right Amount to Give? 23 (19)
3 Who Decides What Gets Funded? 42 (16)
4 What's the Right Role for the CEO? 58 (19)
5 Who Should Administer Company Donations? 77 (14)
6 Does a Company Need a Foundation? 91 (14)
7 Should a Company Donate Products or 105(26)
Services?
8 How Much Should a Company Donate for 131(12)
Dinners and Events?
9 Should a Company Fund the United Way, or 143(20)
Are There Better Alternatives?
10 How Should a Company Respond to a 163(24)
Disaster?
11 Can a Company Measure What Works? 187(19)
12 How Should a Company Communicate Its 206(17)
Contributions Commitments?
13 What If a Company's Profits Tank? 223(11)
14 Conclusion: The Nun's Tzedakah 234(7)
Bibliography 241(10)
About the Author 251(2)
Businesses Index 253(2)
Nonprofit Organizations Index 255(4)
Subject Index 259