Bounce! : Failure, Resiliency, and Confidence to Achieve Your Next Great Success

Moltz, Barry J.

John Wiley & Sons Inc（2008/01発売）

• 製本 Hardcover:ハードカバー版／ページ数 242 p.
• 言語 ENG
• 商品コード 9780470224083
• DDC分類 650.1

Full Description

Conventional business wisdom tells you that there's always something to learn from failure. Not true, says Barry Moltz. Sometimes, failure just stinks. Bounce! explains how success and failure are simply normal outcomes in the regular lifecycle of a business and that process over the long term matters far more than individual outcomes. This book shows you how to build a business that can "bounce" through these cycles for long-term success. If you run a business, better make it Bounce!

Contents

Preface ix

Acknowledgments xi

Chapter 1 Get Ready for Adventure: You Have Never Heard a Speaker Like This Before 1

Chapter 2 Archetypes of Success: Be Careful What You Wish For 11

Chapter 3 I 've Got Your One-Hit Wonder: 867-5309 31

Chapter 4 The World from Here: Start Where You Are 39

Chapter 5 Forget the Archetypes: Messy Lines Teach Humility 51

Chapter 6 Failure is an Option: Flying Fear in Formation 83

Chapter 7 Embracing Failure When It Happens 101

Chapter 8 Failure Provides Choices 119

Chapter 9 Do It Anyway: Be a Smart Risk Taker 139

Chapter 10 A Little DAB Will Do Ya! Drive, Accept, and Build 153

Chapter 11 Goal Setting: Establishing Your Own Scorecard 165

Chapter 12 No Longer Black and White: Measure for Success in Technicolor 179

Chapter 13 Read This Book—Then Throw It Away 201

Afterword 209

Summary: The Ten Building Bands for True Business Confidence 213

Biographies of Featured Less-than-Famous Businesspeople 215

Notes 227

Index 235