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Full Description
Setting up a Successful Photography Business is a practical and essential handbook for anyone who wants to be a professional photographer. Written by the owner of a successful photography agency, it is packed full of helpful information and invaluable advice from not only the author but also many leading photographers and commissioners working in all areas of the industry today. This book includes all the essentials- how to prepare the best portfolio and website; how to market yourself and get clients; how to cost and produce shoots; how to find representation; how to finance and run your business; how to deal with contracts and legal obligations plus much more. It also contains lots of useful checklists, charts and handy business templates- everything you need to know to get your own photography business off to flying start.
Contents
1 So, you want to set up your own photography business? 2 Who buys photography? 3 What sort of photographer are you? 4 The learning curve, 5 Making the leap: the transition to becoming a professional photographer, 6 Business basics, 7 Marketing and promotion, 8 Agents, agencies, libraries and galleries, 9 Pricing photography, 10 Producing a photoshoot, 11 Tips from the top: professionals' advice for success, Contributing photographers.
