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Full Description
Since the beginning of time, running a business has involved using logic by which the business operates. This logic is called the business model in management science, which increasingly is focusing on issues surrounding business models. Research trends related to business models include value creation, value chain operationalization, and social and ecological aspects, as well as innovation and digital transformation. Business Models: Innovation, Digital Transformation, and Analytics examines how innovation, digital transformation, and the composition of value affect the existence and development of business models.
The book starts by addressing the conceptual development of business models and by discussing the essence of innovation in those models. Chapters in the book investigate how:
Business models can analyze digital transformation scenarios
Individual business model elements effect selected performance measures as well as how the elements are significant for the enterprise value composition
The environment effects the profitability of the high-growth enterprise business models
Employer branding business models are perceived by the generation Z workforce
To implement responsible business models in the enterprise
Cyber risk is captured in business models
Decision algorithms are important to business analytics
This book is a compendium of knowledge about the use of business models in the context of innovative activities, digital transformation, and value composition. It attempts to combine the theory and practice and offers a look at business models currently used in companies, especially high-growth enterprises, in various countries of the world and indicates the prospects for their development.
Contents
Chapter 1. Innovation in Business Models. Chapter 2. Business Models in the Digital Transformation Era. Chapter 3. Value Composition for Business Models og High-Growth Enterprises. Chapter 4. The Variety of Aspects of Business Models in the High-Growth and High Tech Enterprises: An Estonian Case. Chapter 5. External Conditions of Profitability of Business Models of High-Growth Enterprises. Chapter 6. Analyzing the Employer Branding Business Models Based on Primary Research Results. Chapter 7. Models of Responsible Business: CSR from a Social and Economic Perspective. Chapter 8. Cyber Protection: Industrialized Assessments for Analyzing Cyber Risk. Chapter 9. Applied Data Analytics.
