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Full Description
For those who want to make the transition into the world of vocational photography-staying true to your craft and vision, while fusing that craft with commerce VisionMongers is a great place to begin your journey. With a voice equally realistic and encouraging, photographer David duChemin discusses the experiences he's had, the lessons he's learned, and the practices he's adopted in his own winding journey to becoming a successful working photographer.When it comes to this personal, honest combination of craft and commerce, there is no single path to success. Everyone's goals are different, as is everyone's definition of success. As such, VisionMongers does not prescribe a one size-fits-all program. Instead, duChemin candidly shares ideas, wisdom, and inspiration to introduce you to, and help you navigate, the many aspects of transforming your passion into your vocation. He addresses everything from the anxiety-riddled question "Am I good enough?" to the basics-and beyond-of marketing, business, and finance, as well as the core assumption that your product is great and your craft is always improving.Along the way, duChemin features the stories of nine other photographers-including Chase Jarvis, Gavin Gough, and Zack Arias-whose paths, while unique, have all shared a commitment and passion for bringing their own vision to market. With VisionMongers, you'll learn what paths have been taken-what has worked for these photographers-and you'll be equipped to begin the process of forging your own.
Contents
chapter one FoundationsMy StoryDriven by VisionSustained by PassionThe Lines Are BlurringThe Rules Are ChangingVISIONMONGERS: Chris+Lynnchapter two Work, Work, WorkIt's HardThe First QuestionThe Benefits of Hobby Know Thyself. . . . . . Know Your MarketKnow Your Craft10% Show, 90% Biz . 45Get Rich Quick! (But Do It Elsewhere)VISIONMONGER: Kevin ClarkMake a Plan, StanDon't Quit Your Day Job Find a MentorLove Your Fans, but Listen to Your CriticsJoin a GangFake It Till You Make ItGet to WorkToo Busy Chopping WoodYou Need HelpYour First AssignmentVISIONMONGER: Darwin Wiggettchapter three Sounding Your Barbaric YawpWhat Can I Sell You?How Can I Serve You?The Four PillarsBranding Isn't ( Just) for CattlePerception Is RealityPhotographer?Make Them Love YouMore Conversations, More OpportunitiesVISIONMONGER: Grace ChonWord of MouthHe Said, She SaidYou Need a LogoHey, Cool Card!VISIONMONGER: Dave DelneaMarketing 2.0VISIONMONGER: Gavin GoughMaking ContactVISIONMONGER: Karl GroblGo Where They Ain'tThree (Bad?) Metaphors about Competitionchapter four Business and Finance ContractsSponsorshipsIt's Not My Job, ManScope CreepFinances: How Not to Be a MoronVISIONMONGER: Zack AriasYou Are Not Wal-MartNegotiations and Love SongsTake Me, I'm YoursDig More StreamsInsuranceVISIONMONGER: Chase Jarvischapter five It's a Brave New WorldAppendixIndex
