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Full Description
Designing a website or brochure without an art background? Then step away from the computer and read this engaging, conversational introduction to visual communications first. Written for the beginner, White Space is Not Your Enemy, Second Edition, is a practical graphic design and layout guide that introduces the concepts and practices necessary for producing effective visual communication across a variety of formats--from web to print. This beautifully illustrated, full-color book covers all of the basics to help you develop your eye and produce evocative designs that work. Topics include: What is design? Pre-design research and brainstorming. The "works-every-time layout" and "13 layout sins." The elements and principles of design. Layouts for impact. Getting along with type. Choosing and using color. Working with photos and illustrations. Intros to infographics, storyboarding and multimedia components. Output for the web and print. Visit www.whitespacedesignbook.com for additional supporting materials.
Contents
Chapter 1for Research and Brainstorming Chapter 3: I Need to Design This Today Chapter 4: Layout Sins Chapter 5: Mini Art School Chapter 6: Layout Chapter 7: Type Chapter 8: Color Basics Chapter 9: Adding Visual Appeal Chapter 10: Infographics Chapter 11: Storyboarding 101 Chapter 12: Multimedia Components Chapter 13: Designing for the Web Chapter 14: Fit to Print Chapter 15: Conclusion
