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Full Description
A logo on products ranging from chopsticks and toilet paper to cell phones and automobiles, the panda is one of the most ubiquitous images in China and throughout the world. Yet the panda holds little notable historical significance in China. Although it has existed in the territory of present-day China since the Pliocene epoch, its widespread popularity there is not only recent, but almost sudden.
In Panda Nation, E. Elena Songster links the emergence of the giant panda as a national symbol to the development of nature protection in the People's Republic of China. The panda's transformation into a national treasure exemplifies China's efforts in the mid-twentieth century to distinguish itself as a nation through government-directed science and popular nationalism. The story of the panda's iconic rise offers a striking reflection of China's recent and dramatic ascent as a nation in global status.
Contents
Acknowledgements
Introduction
Chapter 1: Obscurity, Oddity, and Icon: The Emergence of the Giant Panda as Animal and Image
Chapter 2: Nation Building and the Nature of Communist Conservation
Chapter 3: The Winding Road to Wanglang: Creating a Panda Reserve
Chapter 4: Pandas Are Red: The Cultural Revolutionary Rise of the Panda as Brand and Symbol
Chapter 5: Panda Diplomacy: Animal Ambassadors and the Wild Population
Chapter 6: Rescuing the Panda from a Reforming China
Chapter 7: Coloring the Panda with an Ethnic Touch: Monitoring Pandas and Ecotourism
Chapter 8: Olympic Pandas, Trojan Pandas, and the Science Behind Soft Diplomacy
Conclusion
Notes
Bibliography
Index
