Entrepreneurial Solutions for Prosperity in BoP Markets : Strategies for Business and Economic Transformation

Entrepreneurial Solutions for Prosperity in BoP Markets : Strategies for Business and Economic Transformation

  • Ft Pr(2010/12発売)
  • ただいまウェブストアではご注文を受け付けておりません。 ⇒古書を探す
  • 製本 Hardcover:ハードカバー版/ページ数 306 p.
  • 言語 ENG
  • 商品コード 9780137079261
  • DDC分類 338.04091724

Full Description


There has been immense worldwide excitement about the potential of Bottom of the Pyramid (BoP) businesses to help impoverished societies escape poverty. Unfortunately, many BoP firms are locked in a "survival trap" that keeps them small, inefficient, and unprofitable. Now, Eric Kacou identifies breakthrough business models, operational techniques, and leadership approaches that can help BoP businesses grow rapidly, successfully, and profitably. Drawing from his immense on-the-ground experience in Africa's most challenging business environments, Kacou shows how companies can overcome the Survival Trap mindset that breeds dependence, mistrust, and failure. Next, he takes readers inside the Rwandan metamorphosis: the economic miracle that CNN's Fareed Zakaria calls Africa's biggest success story. Kacou shows how to address the needs of all core stakeholders. He concludes with integrated recommendations for local entrepreneurs, global businesses, governments, and international organizations: guidance that can truly launch a "virtuous cycle" of prosperity creation. For all entrepreneurs, policymakers, NGO professionals, and leaders who want to make BoP businesses work.

Contents

Foreword xviiPart I: Foundations or Why Mindsets Matter Prologue: Transformation in BOP Markets: Learning from Rwanda 1Chapter 1: Identifying the Problem-And the Solution 5Chapter 2: Rwanda's Metamorphosis 27Chapter 3: Why Mindsets Matter 37Part II: Solutions to Escape The Survival TrapChapter 4: A Framework to Escape The Survival Trap 59Chapter 5: Foster an Archimedean Mindset 81Chapter 6: Build Trust 101Chapter 7: Focus on Solutions 119Chapter 8: Operate Efficiently and Sustainably 139Chapter 9: Enable Prosperity Ecosystems 157Chapter 10: Seek Intelligent Capital 179Chapter 11: Bridge the Leadership Gap 199Part III: IntegrationChapter 12: Insights on Mindset Change from Public Health 221Chapter 13: Societal Innovations Through Mindset Change 239Chapter 14: Rwanda's Homegrown Solutions 255Epilogue: A Call to Action: Embrace Entrepreneurial Solutions for Prosperity 271Bibliography 285Index 293