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Full Description
For all Intermediate Microeconomics courses at the undergraduate or graduate level.
Using microeconomics to analyze and resolve real-world policy and business problems
A market-leading text, Microeconomics presents economic theory in the context of real, data¿-driven examples, and then develops your intuition through hallmark Solved Problems. The text places emphasis on modern theories--such as industrial organization theory, game theory, and transaction cost theory--that are useful in analyzing actual markets, while a step-by-step problem-based learning approach demonstrates how to use microeconomic theory to solve business problems and analyze policy. The 8th Edition has been substantially updated with new or revised real-world examples, applications, and problems so that you gain a practical perspective, seeing how models connect to real-¿world decisions being made in today's firms and policy debates.
Also available with MyLab Economics
MyLab™ Economics is an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts.
NOTE: You are purchasing a standalone product. MyLab Economics does not come packaged with this product. If you would like to purchase both the physical text and MyLab Economics, search for:
0134641795 / 9780134641799 Microeconomics Plus MyLab Economics with Pearson eText -- Access Card Package, 8/e
Package consists of:
0134519531 / 9780134519531 Microeconomics
0134524322 / 9780134524320 MyLab Economics with Pearson eText -- Access Card -- for Microeconomics
Contents
Brief Table of Contents
Introduction
Supply and Demand
Applying the Supply-and-Demand Model
Consumer Choice
Applying Consumer Theory
Firms and Production
Costs
Competitive Firms and Markets
Applying the Competitive Model
General Equilibrium and Economic Welfare
Monopoly
Pricing and Advertising
Oligopoly and Monopolistic Competition
Game Theory
Factor Markets
Interest Rates, Investments, and Capital Markets
Uncertainty
Externalities, Open-Access, and Public Goods
Asymmetric Information
Contracts and Moral Hazards
Appendixes Answers to Selected Questions and Problems Sources for Challenges and Applications References Definitions Index Credits
