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Full Description
For one-semester courses in Principles of Economics. The Relevance of Economics Through Real-world Business ExamplesEconomics makes economics relevant by demonstrating how real businesses use economics to make decisions every day. And with an ever changing U.S. and world economy, the Fifth Edition has been updated with the latest developments using new real-world business and policy examples. Regardless of their future career path-opening an art studio, trading on Wall Street, or bartending at the local pub--readers will benefit from understanding the economic forces behind their work.Also Available with MyEconLab (R)MyEconLab is an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts.Note: You are purchasing a standalone product; MyEconLab does not come packaged with this content. Students, if interested in purchasing this title with MyEconLab, ask your instructor for the correct package ISBN and Course ID. Instructors, contact your Pearson representative for more information. If you would like to purchase both the physical text and MyEconLab, search for:0134435060 / 9780134435060Essentials of Economics Plus MyEconLab with Pearson eText (1-semester access) -- Access Card Package Package consists of:013410692X / 9780134106922 Essentials of Economics0134125517 / 9780134125510 MyEconLab with Pearson eText -- Access Card -- for Essentials of Economics
Contents
Part 11. Economics: Foundations and Models Appendix: Using Graphs and Formulas 2. Trade-offs, Comparative Advantage, and the Market System 3. Where Prices Come From: The Interaction of Demand and Supply Part 2: Markets in Action: Policy and Applications 4. Market Efficiency and Market Failure 5. The Economics of Health Care Part 3: Microeconomic Foundations: Consumers and Firms 6. Firms, the Stock Market, and Corporate Governance 7. Consumer Choice and Elasticity 8. Technology, Production, and Costs Part 4: Market Structure and Firm Strategy 9. Firms in Perfectly Competitive Markets 10. Monopoly and Antitrust Policy 11. Monopolistic Competition and Oligopoly Part 5: Macroeconomic Foundations 12. GDP: Measuring Total Production and Income 13. Unemployment and Inflation Part 6: Long-Run Economic Growth and Short-Run Economic Fluctuations 14. Economic Growth, the Financial System, and Business Cycles 15. Aggregate Demand and Aggregate Supply Analysis Appendix: Macroeconomic Schools of Thought Part 7: Monetary and Fiscal Policy 16. Money, Banks, and the Federal Reserve System 17. Monetary Policy 18. Fiscal Policy 19. Comparative Advantage, International Trade, and Exchange Rates
