電子商取引と文化的価値観 e-Commerce and Cultural Values

IGI Publishing（2002/07発売）

• 製本 Hardcover:ハードカバー版
• 言語 ENG
• 商品コード 9781591400561
• DDC分類 380.10285

基本説明

Based on research in developing countries, brings together expertise on the social side of e-Commerce and how impacts the cultural values of a society.

Full Description

There is substantial interest in research in developing countries, especially in the use, implementation and development of information technology and systems. Many researchers have been moving toward an understanding of indigenous social and cultural structures and how they influence the use and development of information systems. This addresses these issues and brings together scholars to share their expertise on different aspects of the social side of e-Commerce and information systems and how they impact the cultural values of a society.

Contents

Introduction to Social and Cultural Research in Information Systems; Psychology of Thai Family Business and Its Influences on Organizational Structure; The Adoption of Information Technology by Thai Agricultural Cooperatives: A Response to Government Policy; The Influence of Thai Culture on Requirements Engineering Process; Information Systems Implementation in Thailand - A Cultural Analysis; EIS Development in Thailand Using Prototyping Approach: A Government Organization Case Study; e-Commerce and Its Challenges for Globalization - A Social Perspective; e-Commerce in Thai SMEs; Online Advertising: Is It for the Thais?; The Culture Awareness Model for Development and Implementation of IS