Full Description
Intercultural communication has seeped into the training of Indian diplomats, negotiation patterns of savvy business leaders, and day-to-day interaction of young Indians, whether on Facebook or Twitter. This first-of-its-kind book introduces readers to the challenges of, and opportunities for, communicating across verbal, nonverbal, and cultural differences existing in India due to its myriad languages and ethnic, caste, and religious diversity.
The book provides the requisite context, scholarly framework, and examples that help readers appreciate this disparity. It offers tools and steps to reduce conflict and improve communication among diverse groups in a modernizing India. It covers various aspects of intercultural communication—its history, orientation of culture, formation of intercultural identity, cultural conflicts, and so on. It's an important addition to the curriculum across universities, management institutes, and other higher education portals.
Contents
List of Tables
List of Figures
Preface
Communication and Culture
The Beginnings of Intercultural Contact
Orientation of Culture
Self, Perception, and Formation of Intercultural Identity
Nonverbal Communication: The World Beyond Words
Language and Intercultural Communication
Cosmologies and Worldviews
Cultures within Culture
Culture, Communication, and Conflict
Competence in and Knowledge of Intercultural Communication
Index
