A Passion for Ideas : How Creative People Discover the New and Shape Our World

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A Passion for Ideas : How Creative People Discover the New and Shape Our World

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  • 製本 Hardcover:ハードカバー版/ページ数 367 p.
  • 言語 ENG,ENG
  • 商品コード 9781557532091
  • DDC分類 338.064

Full Description


The creation, implementation, and sustainability of new ideas is the lifeblood ensuring the growth and viability of any organization. Without continuing innovation, competitive advantage and global market share are endangered. Once-thriving organizations can find themselves unprepared for the future. A Passion for Ideas gathers together a stunning list of today's thought leaders to shed light on how the new is discovered. Via interviews and essays, an exciting and diverse international group of innovators-representing not only business, but also science and the arts-share their insights and help us to understand the process of creativity and construction and the methods to move organizations forward in an ever-changing climate.