5-Star Programming and Services for Your 55+ Library Customers (Ala Programming Guides)

5-Star Programming and Services for Your 55+ Library Customers (Ala Programming Guides)

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  • 製本 Paperback:紙装版/ペーパーバック版/ページ数 154 p.
  • 言語 ENG
  • 商品コード 9780838908433
  • DDC分類 027.622

Full Description


As the population approaches 55 and above, libraries are faced with an opportunity to serve an underserved population. In this handbook, Barbara Mates explains the ins and outs of planning, developing, marketing and finding successful programmes and services for the greying population.

Table of Contents

        Figures                                    xi
Acknowledgments xiii
Introduction 1 (6)
Who Are All These Older People and Where Do 7 (8)
They Live?
The Fifty-Plus Population Is Financially 7 (1)
``in Control''
The Fifty-Plus Population Believes in 8 (1)
Advocacy
Leisure Time Is Important to the 8 (1)
Fifty-Plusers
Aging Is Also about Diversity 8 (1)
The Senior Class of Baby Boomers (Ages 9 (1)
Fifty-Five to Sixty)
Looking at the Population Aged Sixty to 10 (1)
Seventy
Looking at the Population Aged Seventy to 11 (1)
Eighty-Five
Looking at the Population Aged 11 (1)
Eighty-Five and Older
Where Do They Live? 12 (1)
Which States Saw the Largest Increase in 12 (1)
the Older Population?
Where Will We See Future Population 13 (1)
Growth?
Using the Numbers for Planning Purposes 13 (1)
Conclusion 13 (2)
Special Needs within the Older Generation 15 (12)
Aging and Vision 16 (1)
Hearing Loss 16 (1)
Changes in Mobility and Dexterity 16 (1)
Cognitive Changes 16 (1)
A Word about Alcohol and Prescription 17 (1)
Abuse
Creating a Usable Environment for Older 17 (1)
Adults with Impairments
The Americans with Disabilities Act (ADA) 17 (1)
Seniors with Vision Impairments 18 (3)
Helping Overcome Hearing Loss in the 21 (1)
Library
Appropriate Furnishings for Seniors with 22 (2)
Impairments
Useful Items for Persons with Limited 24 (1)
Dexterity and Mobility
Wheels in the Library 25 (1)
Libraries Helping Seniors at Home 25 (1)
Conclusion 26 (1)
Staff and Seniors 27 (7)
Respect Basic Human Needs 27 (1)
Practice Good Manners 28 (1)
Select a Leader and Pursue Ongoing 28 (1)
Training
Establish Service Guidelines 28 (1)
Serving Older Patrons Who Are Blind or 29 (3)
Have Low Vision
Hire Seniors as Staff 32 (1)
Conclusion 33 (1)
Programming for Seniors 34 (9)
Program Planning for Seniors Begins with 34 (1)
Seniors
Finding the Seniors to Ask 35 (1)
Establishing a Senior Advisory Board 35 (1)
Partnering with Community Groups 36 (1)
Creating Partnerships for Seniors 36 (1)
The Successful Senior Program 36 (1)
Basic Rules for Program Planning 36 (1)
Types of Programs 37 (3)
Computer Training 40 (1)
Book Talks and Book Discussions 40 (1)
AARP 55 Alive 41 (1)
Older Adults Month 41 (1)
Conclusion 41 (2)
Older Adults and Reading 43 (6)
Special Media and Collection Development 44 (1)
Book Talks 44 (1)
Book Discussion Groups for Seniors 44 (3)
Book Discussion Groups for New Senior 47 (1)
Readers
Conclusion 48 (1)
Outreach Library Programming 49 (14)
Staff, Planning, Partners, and Volunteers 50 (1)
Needed
Library Services in Nursing Homes 50 (4)
Books and Media by Van and Cart 54 (1)
Library Services in Senior Centers 55 (1)
Library Services in Senior Housing or 55 (1)
Assisted-Living Facilities
Library Services to the Homebound 56 (1)
Library Service to Seniors Using Mobile 56 (1)
Services
Bringing Programming into the Senior 57 (3)
Environment
Extending the Senior Book Club to the 60 (1)
Community and Vice Versa
Computer Training 60 (1)
Conclusion 61 (2)
Computers and Seniors 63 (13)
Profile of Seniors Currently Online 64 (1)
Outfitting the Library's Computers for 64 (2)
Senior Hands and Eyes
A Comfortable Work Space for Seniors 66 (1)
Software for Seniors---Screen 66 (1)
Magnification Programs
Software for Seniors---Screen Reading 66 (1)
Programs
Microsoft Programs 66 (1)
Seniors as Learners---Providing the Right 67 (1)
Training Tools
Introducing the Computer to Seniors 67 (1)
Instructing Seniors 68 (1)
What to Teach 69 (2)
Using the Library's Website as an 71 (1)
Instructional Resource
Conclusion 72 (4)
Seniors and Accessible Websites 76 (7)
Website Considerations for Seniors 76 (1)
The Model Senior Website 77 (4)
Building a Links Library for Seniors 81 (1)
Focused Forums for Senior Surfers 81 (1)
Conclusion 82 (1)
Preparing and Distributing Marketing and 83 (9)
Informational Materials for Senior Programs
How Is Marketing to Seniors Different? 83 (1)
Use the Print Media 84 (1)
Content Should Be Easy to Read 84 (1)
Consider Translating the Text for 84 (2)
Non-English-Speaking Audiences
Format the Text 86 (2)
Test the Documents 88 (1)
Where Do You Distribute Promotional 88 (2)
Materials?
Reach Seniors through Radio and Television 90 (1)
Reach Seniors Using Promotional Items 90 (1)
Reach Seniors through Word of Mouth 90 (1)
Conclusion 91 (1)
Funding Senior Programs 92 (9)
Foundations: A Good Source for Funding 93 (1)
New Programs
The Basics of Successful Grant Proposals 93 (1)
Answer Questions Before They Are Asked 93 (1)
Proposal Elements 94 (1)
Why Grant Makers Give a Thumbs Up 95 (1)
Keep in Touch and Say Thank You 95 (1)
Local and Small Foundations 95 (1)
National Funding Organizations 96 (1)
Government Funds and Assistance 96 (1)
Theme Grants 96 (1)
Your Local Wal-Mart 97 (1)
Funding from Friends and Neighbors 97 (1)
Nonfinancial Contributions 97 (1)
Using the Web for Fund-Raising 98 (1)
Conclusion 98 (3)
Afterword Reaffirming the Need for Senior 101 (4)
Services
Appendix 1 Resources 105 (8)
Appendix 2 Suggested Bookmarks for Seniors 113 (8)
Appendix 3 Proven Five-Star Senior Programming 121 (30)
Initiatives
Index 151