基本説明
Explains the business of magazines in the UK, Europe and North America.
Full Description
Magazine Production is a guide to the practical processes of taking a magazine from initial idea to final print, and is aimed at those who wish to produce a title as part of their studies or for distribution on a small scale. It gives readers an overview of the essential elements to take into consideration when creating a magazine, including legal issues, the relation between editorial and design, and preparation for print. Magazine Production explains the business of magazines in the UK, Europe and North America, and the roles of marketing, publishing and advertising in establishing a successful title. With information on professional bodies such as the Periodical Publishers Association, this book will provide readers with a clear understanding of what is needed to succeed in a career in magazines.
Contents
Introduction 1Magazines 3: Magazine Attracting interest and circulation 4: Copy and Editorial 5: Photography and design 6: Layout, print and post-production 7: Legal and ethical issues Conclusion: The Future of Magazines Glossary Index
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- 電子書籍
- 海皇紀（１４）
