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基本説明
With case studies and over 100 black and white images, Vernet and de Wit set forth original and well-grounded theory to accompany this popular and lucrative area of work.
Full Description
Presenting a critical and theoretical dimension to retail design, Boutiques and Other Retail Spaces links the ideas behind it to real practice in this innovative and important contribution to architectural/interior theory literature.
Retail structure has been subject to a dramatic and ongoing transformation over the past thirty years, materializing in the emergence of large-scale out-of-town shopping centres and new specialized shops in city centres. These specialized boutiques are highly designed, involving well-known architectural firms such as OMA/Rem Koolhaas, David Chipperfield, Herzog + de Meuron amongst others.
With case studies and over 100 black and white images, Vernet and de Wit set forth original and well-grounded theory to accompany this popular and lucrative area of work.
Contents
1. The Boutique and the Mass Market 2. The Shop as Market Space: The Commercial Qualities of Retail Architecture 3. The Vicissitudes of the Boutique: Introduction to the Case Studies and Interviews 4. Merchandising for Gatherers: Interview with Oep Schilling and Vincent Sturkenboom, G-Star 5. More than just Architecture: Interview with Eric Carlson, Louis Vuitton Case Studies Pfunds Molkerei, Dresden (1891). Kniže, Vienna (1905-13). Bally Shoe Shop, Paris (1928). Grayson, Seattle (1941). Olivetti Showroom, New York (1954). Retti Candle Shop, Vienna (1965). Flos Showroom, Milan (1968, 1976, 1984, 1990). MacLaren and Westwood, London (1971-80). Issey Miyake, Tokyo (1987). Comme des Garçons, New York (1988, 1998) and Various Locations (2004). 10 Corso Como, Milan (1991). Mandarina Duck, Paris (2000). Oki-ni, London (2000). Camper Temporary Shop 'Walk in Progress', Various Locations (2000). Australian Homemade Ice Cream, Amsterdam (2002). Duchi Shoe Shop, Scheveningen (2004)
