オーディエンス研究読本<br>The Audience Studies Reader

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オーディエンス研究読本
The Audience Studies Reader

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  • 製本 Hardcover:ハードカバー版/ページ数 368 p.
  • 言語 ENG
  • 商品コード 9780415254342
  • DDC分類 302.23

基本説明

Beginning with a general introduction to the Reader, each extract is placed in its historical context with specially written section prefaces and suggestions for further reading.

Full Description

The Audience Studies Reader brings together key writings exploring questions of reception and interpretation, reprinting forgotten pieces and combining key essays with new research. Beginning with a general introduction to the Reader, each extract is placed in its historical context with specially written section prefaces and suggestions for further reading.
Organized chronologically and thematically, sections address: the paradigm shift - from 'effects' to 'uses and gratifications'; moral panic and censorship; the active audience and reading as resistance; shifts in screen theory - the spectator and the audience; the fan and the audience; female audiences; nation and ethnicity.

Essays by: Theodor Adorno, Ien Ang, Camille Bacon-Smith, Jacqueline Bobo, Martin Barker, Michel de Certeau, Dawn Currie, Barbara Ehrenreich, John Fiske, George Gerbner, Marie Gillespie, Larry Gross, Sara Gwenllian-Jones, Miriam Hansen, Richard Hoggart, Henry Jenkins, Sut Jhally, Elihu Katz, Paul F. Lazarsfeld, Justin Lewis, Tamar Liebes, Angela McRobbie, Robert Merton, David Morley, David Muggleton, Laura Mulvey, Janice Radway, Philip Schlesinger, Esther Sonnet, Jackie Stacey, Frederic Wertham, Charles Winickand Gregory Woods

Contents

Introduction: "It's out there - somewhere" - Locating the audience for "The Reader in Audience Studies". Part I Paradigm shift - from "effects" to "uses and gratifications": the people's choice - how the voter makes up his mind in a presidential campaign, Paul F. Lazarsfeld, Bernard Berelson, Hazel Gaudet; mass persuasion - the social psychology of a war bond drive, Robert K. Merton; analysis of the film "Don't Be A Sucker" - a study in communication, Eunice Cooper and Helen Dinerman; tendency systems and the effects of a movie dealing with a social problem, Charles Winick. Part II Moral panic and censorship - the vulnerable audience: culture industry reconsidered, T.W. Adorno; seduction of the innocent, Fredric Wertham; the uses of literacy, Richard Hoggart; the Newson Report, Martin Barker. Part III Reading as resistance - the active audience: the nationwide audience, David Morley; the practice of everyday life, Michel de Certeau; understanding popular culture, John Fiske; "we're here, we're queer and we're not going catalogue shopping" Gregory Woods. Part IV the spectator and the audience - shifts in screen theory: visual pleasure and narrative cinema, Laura Mulvey; Babel and Babylon - spectatorship in American silent film, Miriam Hansen; star-gazing - Hollywood cinema and female spectatorship, Jackie Stacey; women viewing violence, Philip Schlesinger, Rebecca Dobash, Russell Dobash, C. Kay Weaver. Part V The fan audience - cult texts and community: out of the closet and into the universe - queers and "Star Trek", Henry Jenkins; Beatlemania - girls just want to have fun, Barbara Ehrenreich, Elizabeth Hess, Gloria Jacobs; histories, fictions and "Xena: Warrior Princess", Sara Gwenllian-Jones; suffering and solace - the genre of pain, Camille Bacon-Smith; inside subculture - the postmodern meaning of style, David Muggleton. Part VI Female audiences - gender and reading: reading the romance - women, patriarchy and popular literature, Janice Radway; living room wars - rethinking audiences for a postmodern world, Ien Ang; feminism and youth culture, Angela McRobbie; girl talk - adolescent magazines and their readers, Dawn H. Currie; "just a book", she said..." - reconfiguring ethnography for the female reader of sexual fiction, Esther Sonnet. Part VII Interpretive communities - nation and ethnicity: enlightened racism - "The Cosby Show" Audiences and the myth of the American Dream, Sut Jhally and Justin Lewis; the export of meaning - cross-cultural readings of "Dallas", Tamar Liebes and Elihu Katz; "The Colour Purple" - black women as cultural readers, Jacqueline Bobo; television, ethnicity and cultural change, Marie Gillespie. Conclusion: overflow and audience.